NHSSCOTLAND EDUCATION PATHWAYS

BUSINESS & ADMIN PATHWAYS

COMMUNICATIONS & PUBLIC RELATIONS

People involved in public relations or communications are responsible for managing the organisation’s reputation and communications strategies.

EXAMPLE ROLES, REQUIRED LEARNING AND SPECIALIST QUALIFICATIONS

EXAMPLE ROLES

Senior Communication & PR Manager (AfC Bands 7-9)

SPECIALIST QUALIFICATIONS

CIPR Diploma

SPECIALIST QUALIFICATIONS

Level 3 Customer Service

GENERAL LEADERSHIP AND MANAGEMENT QUALIFICATIONS

PDA in Management

NHS Education for Scotland

Westport 102  
West Port   
Edinburɡh EH3 9DN

T: 0131 656 3200

© NHS Education for Scotland 2017

You can copy or reproduce the information in this document for use within NHSScotland and for non-commercial educational purposes. Use of this document for commercial purposes is permitted only with the written permission of NES.

NHSSCOTLAND EDUCATION PATHWAYS

BUSINESS & ADMIN PATHWAYS

People involved in public relations or communications are responsible for managing the organisation’s reputation and communications strategies.

NHS Education for Scotland

Westport 102  
West Port   
Edinburɡh EH3 9DN

T: 0131 656 3200

People involved in public relations or communications are responsible for managing the organisation’s reputation

and communications strategies.

EXAMPLE ROLES

Senior Communication & PR Manager
(AfC Bands 7-9)

SPECIALIST QUALIFICATIONS

CIPR Diploma

TRANSFERABLE QUALIFICATIONS

Masters in Business Administration

SPECIALIST QUALIFICATIONS

Marketing & Society

GENERAL LEADERSHIP AND MANAGEMENT QUALIFICATIONS

ILM Level 7 Leadership & Management

BA (Hons) Business Management

EXAMPLE ROLES

Corporate Communications Manager

(AfC Bands 5-7)

SPECIALIST QUALIFICATIONS

CIPR Advanced Certificate

EXAMPLE ROLES

Corporate Communications Manager
(AfC Bands 5-7)

SPECIALIST QUALIFICATIONS

Level 3 Customer Service

GENERAL LEADERSHIP AND MANAGEMENT QUALIFICATIONS

PDA in Management

SPECIALIST QUALIFICATIONS

NC Digital Media Computing

GENERAL LEADERSHIP AND MANAGEMENT QUALIFICATIONS

SVQ Team Leading at SCQF Level 5

SPECIALIST QUALIFICATIONS

NC Digital Media Computing